Bringing the Future to the Streets: Firefly Launches 3D Hologram Truck
At Firefly, innovation doesn’t just happen in the lab, it hits the road. We’re proud to unveil our latest breakthrough in mobile media: the world’s first 3D Hologram Truck, now available nationwide through the Firefly network.
Developed in partnership with HYPERVSN and FLO Advertising, this new format is redefining how brands connect with audiences in real-world environments.
After launching on the iconic Las Vegas Strip, the 3D Hologram Truck is set to roll through the country’s most high-traffic cities and can be activated at live events, conventions, product launches, and more.
A New Dimension in Mobile Media
This truck is unlike anything on the road. Firefly brings it to market to help brands deliver unforgettable campaigns with national reach.
As a platform built around mobility and contextual relevance, Firefly ensures that these eye-catching experiences are not only attention-grabbing but also strategically placed for maximum impact.
Key features include:
Immersive 3D visuals that appear to float in mid-air
Fully mobile and customizable for any activation or campaign
Perfect for brand storytelling across entertainment, retail, sports, and tech
Backed by Firefly’s national footprint and deep agency partnerships
We’re breaking new ground in the truck advertising space through collective innovation,” said Altug Simsek, SVP of FIREFLY. “With Firefly’s national footprint and deep partnerships across leading agencies and brands, we’re proud to bring this groundbreaking hologram technology to the truck advertising category - redefining what’s possible in mobility advertising and setting a new standard for the industry.”
Ready to take your campaign on the road in 3D?
Watch it in action or get in touch to bring the future of advertising to your brand.
