New York Taxi Advertising
TIMES SQUARE • SOHO • WALL STREET • FIFTH AVENUE • HUDSON YARDS • WILLIAMSBURG • DUMBO • JFK • MIDTOWN • HARLEM
TIMES SQUARE • SOHO • WALL STREET • FIFTH AVENUE • HUDSON YARDS • WILLIAMSBURG • DUMBO • JFK • MIDTOWN • HARLEM
Reach NYC Where It Matters Most
New York moves fast, and so do its audiences. From crowded avenues and retail corridors to airports, business districts, and cultural hotspots, attention is constantly in motion.
Firefly’s New York taxi advertising network is built to capture that movement. By combining digital taxi tops, static taxi tops, vehicle wraps, swarms, and experiential activations, brands can reach audiences across the entire city with scale, consistency, and impact.
Whether the goal is brand awareness, product launches, or driving real-world action, Firefly helps advertisers stay visible throughout the NYC journey.
Why New York Taxi Advertising
New York is one of the most competitive and influential media markets in the world. Traditional placements are fixed, but audiences are not. Firefly sets the benchmark for New York taxi advertising, combining scale, technology, and creative flexibility into one unified network.
Taxi advertising in New York offers a unique advantage, it moves with consumers across neighborhoods, boroughs, and daily routines.
Firefly’s network allows brands to:
Build citywide reach across Manhattan, Brooklyn, Queens, and beyond
Increase frequency through repeated exposure in high-traffic areas
Stay present during key consumer moments like commuting, shopping, dining, and events
Connect awareness to action by aligning messaging with real-world movement
* Dense taxi presence in NYC with 100 taxis during just in 24 hours
From Midtown to SoHo, from JFK to the Upper East Side, Firefly keeps brands in front of the right audience at the right time.
Full-Funnel Impact Across NYC
Firefly’s New York taxi advertising solutions are designed to work together, helping brands move from awareness to engagement.
Digital Taxi Tops
High-resolution digital screens on taxis deliver dynamic, real-time messaging across the city. Campaigns can adapt based on location, time of day, weather, or live data, making every impression more relevant.
Static Taxi Advertising
Static tops provide constant, high-frequency visibility. Ideal for bold branding, product launches, and sustained awareness campaigns across NYC streets.
Taxi Wrap Advertising
Full vehicle wraps turn taxis into moving billboards, creating strong visual impact and brand recall. Perfect for launches, entertainment campaigns, and fashion moments.
Swarm Campaigns
Coordinated fleets of branded vehicles create concentrated impact in key neighborhoods, retail zones, or event locations, driving both reach and buzz.
Experiential Activations
Take taxi advertising further with interactive brand experiences, sampling, pop-ups, and branded rides that connect directly with consumers on the street.
BUILT FOR NYC’S KEY INDUSTRIES
Fashion & Luxury
Own moments like New York Fashion Week, retail drops, and flagship store openings with high-impact taxi advertising across SoHo, Fifth Avenue, and the Meatpacking District.
Beauty & Personal Care
Drive awareness and foot traffic around Sephora, Ulta, and key retail destinations with campaigns that move seamlessly with shoppers across the city.
Entertainment & Streaming
Promote premieres, shows, and releases with citywide taxi advertising that reaches audiences across nightlife, entertainment zones, and cultural hubs.
Travel & Hospitality
Connect with tourists and business travelers from airport arrivals to hotel districts, major attractions, and key transit points across the city.
Retail & CPG
Support product launches and in-store traffic by aligning messaging with consumer movement near shopping corridors, retail hubs, and high-footfall areas.
Finance, Tech & B2B
Reach professionals across Midtown, Financial District, Hudson Yards, and major conference locations with consistent, high-visibility taxi advertising.
Sports & Events
Activate around major NYC events, from the US Open to marathon weekend, with flexible, high-visibility taxi advertising that captures peak citywide attention.
Food & Beverage
Drive discovery and foot traffic for restaurants, delivery platforms, and QSR brands across dining hotspots and high-traffic neighborhoods.
“Firefly car tops are everywhere we look, the visibility we get is unmatched with any other OOH option in New York.”
Co-Founder, ALB Vodka
Reach Audiences Across the NYC Journey
Firefly’s New York taxi advertising network covers the full city experience:
Airports like JFK and LaGuardia
High-traffic business districts
Retail and shopping corridors
Residential neighborhoods
Hotels and tourism hubs
Event venues and cultural landmarks
This ensures brands are seen not just in one place, but throughout the entire consumer journey.
Make an Impact with New York Taxi Advertising
Firefly transforms taxis into a powerful, citywide media network. By combining movement, scale, and creative flexibility, brands can reach audiences in ways that traditional media cannot.